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September 30, 2025As a CTO, I’m constantly looking for ways to align tech with business. But lately, I’ve been thinking about something unexpected: rare coins. Specifically, how the value of a Three Cent Nickel Cameo Proof mirrors what we do in tech leadership.
The Value of Rarity in Technology and Collectibles
At first glance, a rare coin and a tech stack seem worlds apart. But the same principles apply: scarcity, quality, and long-term value. When I first read about PR65CAM coins having the same points as PR66 but costing less, it hit me. We see this all the time in tech. Sometimes, the underdog solution wins.
Steve’s coin insight explains it well: a PR65CAM (Proof Cameo) coin can deliver equal value at a lower cost. In tech, we’ve all seen similar cases. The “lesser” solution—with the right tweaks—often outperforms the shiny, expensive one. It’s about finding the right fit, not just the biggest name.
Strategic Planning: The CAM Equivalent in Tech
Just as the CAM suffix makes a coin stand out, certain tools or frameworks can give our projects an outsized impact. The goal? Find the “CAMEO” equivalents in our tech stack—the ones that offer:
- More performance, not more cost.
- Better UX with less technical weight.
- Smooth integration with what we already have.
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Take frontend frameworks. We recently had to choose between two:
// Framework A: Top-tier performance, hard to master, pricey add-ons
import React from 'react';
// Framework B: Strong performance, easy onboarding, free tools
import Vue from 'vue';
React might look flashier on paper. But Vue gave us more value overall—like a PR65CAM coin that punches above its price point. The decision wasn’t about specs. It was about real-world fit.
Tech Roadmaps and ‘Registry Points’
Steve’s right about registry points in coin collecting. They’re everything. And in tech strategy, we’re doing the same thing—just with different labels. Our project priorities come down to:
- Business impact (revenue, savings).
- Reducing technical debt.
- Growing our team’s skills.
Allocating Budget for Maximum ‘Registry Points’
Just as Steve picks PR65CAM coins to maximize value per dollar, we need to think this way with our budgets. Here’s how I do it:
- Focus on high-impact, low-cost projects: These are our “CAM” picks—the ones that deliver more than they cost.
- Check team readiness: Can we deliver this? Do we have the skills? If not, factor in the time to get there.
- Don’t ignore the showpieces: Sometimes, a feature with lower ROI but high visibility (like a sleek dashboard) builds momentum and morale.
Imagine we have $100,000 for Q3. We could:
- Build a new API (big impact, big spend).
- Optimize databases (solid gains, low cost).
- Redesign the admin UI (lower ROI, but everyone sees it).
The database work likely gives us the most “points per dollar.” The UI redesign gives us the most “oomph” with stakeholders. The smart move? A mix of both.
Managing Engineering Teams: The Art of the ‘Proof Strike’
Steve’s comment about proof coins having a “stronger strike” stuck with me. In coins, it’s about crisp detail. In tech, it’s about flawless execution—where tools, talent, and process come together to make something stand out.
Building Teams with ‘Proof Strike’ Capability
To get that level of quality, I look at three things:
- Team mix: Like a proof coin’s layers (mirror, frosting, strike), we need frontend, backend, QA, and UX working in sync.
- Collaboration: A great strike needs precision. So do our teams—clear meetings, shared goals, no silos.
- Quality checks: Proof coins get extra scrutiny. So should our code—rigorous testing, peer reviews, and design sign-offs.
Here’s how we recently set up a customer portal launch for a “proof strike” outcome:
// Project: New Customer Portal
// Team:
- Frontend: 2 React devs + 1 UX
- Backend: 2 Node.js devs + 1 DevOps
- QA: 1 automation + 1 manual tester
- PM: Me, part-time
// Process:
- 15-minute stand-ups daily
- Weekly code reviews
- UX feedback every two weeks
- Architecture check-ins monthly
// Success metrics:
- Launch day: zero critical bugs
- 95%+ test coverage
- Customer satisfaction: 4+/5
Budget Allocation: The PR65CAM vs. MS66 Dilemma
Steve’s point about PR65CAM being smarter than MS66? That’s a perfect metaphor for tech budgeting. We constantly face this:
- Do we go for the buzzword-heavy, expensive solution?
- Or the steady, pragmatic one that just works?
Case Study: Cloud Migration Strategy
We recently debated a cloud move. Two paths:
- Option A (MS66 equivalent): Full Kubernetes + serverless. High profile, high cost, potential upside.
- Option B (PR65CAM equivalent): Lift-and-shift to VMs first, then optimize. Less flashy, lower risk, sustainable.
Here’s how I weighed it:
- Business impact: Did Option A promise enough extra value to justify the cost?
- Team skills: Did we know Kubernetes well enough? Or would we be learning on the job?
- Long-term cost: Option A might save money later—but only if we got it right.
- Risk: Option A was complex. Delays and overruns were likely.
In the end, Option B won. It felt like the PR65CAM choice—more value, less risk, room to grow. And honestly, it’s worked out better than I expected.
Hiring Decisions: The ‘Eye Appeal’ Factor
Steve’s right about “eye appeal” in coins. It’s subjective but undeniable. Same in hiring. Skills matter. But so do:
- Fit: Will they mesh with the team?
- Collaboration: Can they work well with others?
- Growth mindset: How fast do they learn?
Practical Hiring Framework
Here’s how I hire with “eye appeal” in mind:
- Technical screening: Standard coding test or small project.
- Cultural chat: Focused on work style, values, and how they handle challenges.
- Team meet-and-greet: Let them interact with future teammates. Chemistry can’t be faked.
- Real problem-solving: Walk us through how they’d tackle a current challenge.
Recently, we had two strong candidates. One had better technical chops. The other had better communication, a positive attitude, and a clear interest in mentoring. We picked the second. And it was the right call. The “eye appeal” made the team stronger.
Conclusion: Applying Coin Collecting Wisdom to CTO Leadership
Who knew rare coins could teach us about tech leadership? But the parallels are real:
- Coin registry points are like our project scoring—finding the best value per dollar.
- The CAM suffix reminds us to look for the hidden gems in our stack—the tools that surprise us with their impact.
- A proof coin’s strong strike is like our team’s ability to execute—where everything clicks.
- And eye appeal in coins? That’s the intangible in hiring—the spark that makes someone a culture add, not just a skill add.
As CTOs, we’re not just picking tech. We’re building value. And sometimes, the best insights come from unexpected places. The coin world—with its focus on scarcity, quality, and long-term worth—has a lot to say about smart, strategic leadership.
So next time you’re weighing a tech decision, pause. Ask yourself: What would a coin collector do? You might just find your answer in a little piece of history.
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