How Tech Consultants Can Command $200+/Hour by Solving Niche Trade Show Pain Points
September 27, 2025How to Write and Publish a Technical Book: My Proven Path from Concept to O’Reilly Author
September 27, 2025Sharing what you know can be one of the most rewarding ways to earn an income. Let me show you how I turned my experience in coin show logistics into a $50,000 online course—right from my living room.
Finding Your Niche: The First Step to a Profitable Course
When I started, I knew I needed a topic I was both good at and that people actually needed help with. For me, that was coin show logistics. I’d spent years planning events, working with dealers, and handling everything from travel to venue setups.
It’s easy to overlook specialized skills like this, but that’s often where the biggest opportunities lie.
Why Coin Show Logistics?
Coin shows aren’t just about coins—they’re complex events. Think securing venues, negotiating hotel rates, and managing hundreds of dealers and attendees.
By packaging my know-how, I could help others sidestep mistakes and find success, whether they’re organizers, dealers, or collectors ready to share their own expertise.
Building Your Course: Structure Matters
A clear, logical structure keeps students engaged and leads to better reviews. I organized my content into modules that follow the real-life flow of planning and running a coin show.
Module 1: Pre-Event Planning
This covers the basics: picking dates (steering clear of big events like Long Beach), booking venues, and handling contracts. I even included templates for hotel agreements and logistics checklists.
Module 2: Marketing and Promotion
Here, I walk through how to attract dealers and attendees using social media, email lists, and smart partnerships. Real examples—like how to use a dealer list to build excitement—make it practical.
Module 3: Execution and Troubleshooting
This module tackles on-site challenges: managing setup days, addressing attendee issues, and adapting to surprises. Case studies from shows like IMEX or ANA events bring the lessons to life.
Picking a Platform: Teachable or Udemy?
Your platform choice shapes your success. I compared Teachable and Udemy based on control, pricing, and audience.
Why I Went with Teachable
Teachable gave me full control over branding and pricing. I could build my own community and keep more of the profits—key for establishing authority in a niche like coin shows.
Udemy’s Advantages
Udemy is great for beginners thanks to its built-in traffic and marketing help. But the lower earnings per sale didn’t fit my goals for a specialized course.
Creating Content That Connects
Your content is where your expertise shines. I used videos, downloads, and live Q&As to keep things interesting and interactive.
Using Real Examples
I included stories from actual events, like choosing between locations (OKC or Tampa?), to teach risk assessment and decision-making. It made the content feel real and useful.
Adding Tools and Code
For those who love tech, I shared code snippets for automating tasks like attendee tracking. Here’s a simple example:
// Sample JavaScript for tracking show attendance
const trackAttendance = (attendees) => {
console.log(`Total attendees: ${attendees.length}`);
};
Marketing Your Course: Get Seen and Sell
A great course won’t sell itself. I used SEO, social media, and community engagement to spread the word.
SEO Tips
I optimized my course title and descriptions with terms like “passive income,” “digital products,” and “coin show logistics” to rank better in search results.
Social Media and Forums
I joined coin collecting and event planning groups, sharing tips without pushing sales. Building trust naturally drew students to my course.
Scaling for Passive Income
Once your course is live, it keeps earning with little extra work. That’s the beauty of passive income.
Upselling and Advanced Content
I added advanced modules on topics like international shows or virtual events, creating new revenue streams for eager learners.
Using Testimonials
Reviews from students—like dealers who saw better results—became my best marketing tools, driving more sales over time.
Your Turn: Share What You Know
Turning my knowledge into an online course gave me a steady income and the joy of helping others. Whether you’re into coin shows or something else, start with what you know, test your idea, and grow from there. You’ve got this.
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